By In a landmark move for artificial intelligence and computing in Japan, SoftBank’s telecoms unit is set to receive Nvidia’s latest Blackwell chip design for its supercomputers.
This collaboration, unveiled at an AI event in Tokyo, comes as SoftBank Corp. aims to expand its footprint in the AI-driven tech landscape.
Nvidia’s new Grace Blackwell chip will power SoftBank’s supercomputer and further AI projects, marking a critical step for both companies as they leverage this partnership to drive innovation.
For SoftBank CEO Masayoshi Son, the decision aligns with his strategic vision to capitalise on the AI wave, following his investments in chip startup Graphcore and a stake in OpenAI.
SoftBank’s AI push
SoftBank’s CEO Masayoshi Son has long been known for his keen interest in forward-looking tech investments, but the company’s new focus on AI marks a calculated pivot.
In recent years, SoftBank has ramped up efforts to gain a foothold in the AI sector, diversifying beyond traditional telecommunications into high-tech domains.
Son’s recent investments include a stake in OpenAI and the acquisition of chip startup Graphcore, steps he hopes will future-proof the company amidst a rapidly evolving tech ecosystem.
This AI-centric strategy follows a period of retrenchment for the conglomerate, as SoftBank weathered losses from investments like WeWork and faced regulatory obstacles, such as its failed attempt to sell chip designer Arm to Nvidia.
Blackwell design to support high-performance computing needs in Japan
Nvidia’s Blackwell chip design, which will be deployed by SoftBank’s telecoms unit, is specially designed for high-performance computing, making it ideal for supercomputing and AI workloads.
With AI applications driving demand for more powerful processors, Nvidia’s chips have become essential in areas such as machine learning, data processing, and cloud-based AI services.
The partnership with SoftBank underscores Nvidia’s continued dominance in the high-performance chip market, as the company has evolved from primarily producing gaming graphics chips to becoming a key player in AI and cloud computing.
This move highlights how Japan’s tech ecosystem is being reshaped to support AI infrastructure at scale.
Son’s relationship with Nvidia
Masayoshi Son’s interest in Nvidia goes beyond business transactions; it reflects a long-standing partnership and shared vision for the future of AI.
During the Tokyo event, Nvidia’s CEO Jensen Huang recalled an interesting moment when Son offered to lend him the funds to buy Nvidia, recognising the company’s potential before the market caught on.
Although Huang did not accept Son’s offer, the anecdote demonstrates the billionaire’s foresight in identifying high-potential tech investments. Son’s familiarity with Nvidia also led him to build a significant stake in the company, although he later sold down his holdings.
Despite past regulatory setbacks in attempting to sell Arm to Nvidia, Son’s alignment with Nvidia remains robust as the two companies now collaborate to meet the rising demand for AI computing solutions.
Nvidia’s global influence
Nvidia has come a long way since its early days as a gaming chip designer.
Today, Nvidia is the world’s most valuable chipmaker, with its products widely recognised as the gold standard for AI applications.
The company’s dominance is largely driven by its expertise in producing high-performance chips that power the next generation of AI applications.
The Blackwell chip, developed specifically for demanding workloads, is a testament to Nvidia’s ability to stay ahead of the curve.
SoftBank’s adoption of the Blackwell design for its telecoms supercomputer underscores the rising importance of Nvidia’s products beyond the gaming sector, extending into telecommunications and AI infrastructure.
SoftBank’s AI future
SoftBank’s AI strategy is shaping the company’s future, and its partnership with Nvidia serves as a key milestone in that journey.
As AI applications become more embedded across industries, SoftBank aims to lead Japan’s AI revolution, not only by developing advanced AI infrastructure but also by exploring new partnerships and technologies that can drive the next wave of innovation.
The new supercomputer project, supported by Nvidia’s Blackwell chips, symbolises a broader ambition to integrate AI capabilities across SoftBank’s operations.
As the global competition for AI dominance intensifies, SoftBank’s strategic investments in AI and related technologies are set to keep it at the forefront of technological advancement.
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